Chapter 142 : /Smile

The reason why the viewership ratings for the 'Zhou Zhou Show' had risen so exaggeratedly all the way up was entirely because it lacked promotion in the early stages, making its initial viewership rating base too low.

The program's quality itself wasn't bad. Now that it had sufficient exposure, its viewership rating performance naturally became somewhat fierce.

After two consecutive weeks of promotion, the viewership ratings were gradually trending towards stability. If it wanted to continue rising, the margin of increase wouldn't be as fast as before.

As for whether throwing money into Weibo trending search promotion could surpass 'Magic Cute Babies', Chen Ran also had no bottom in his heart; this wasn't something that could be guessed either.

It was also fortunate that the audience demographics for the two programs were different. Otherwise, according to the rule of ebb and flow within the same time slot, with 'Magic Cute Babies' increasing its viewership ratings by so much, no matter how the 'Zhou Zhou Show' promoted itself, it would be useless, and taking first place would truly be something they could only think about in their dreams.

The ones who were nervous weren't just them at the 'Zhou Zhou Show'; right now, the people in the 'Magic Cute Babies' program crew were about the same.

"Zhaonan Satellite TV's 'Zhou Zhou Show' is indeed coming with a surging momentum. With our viewership ratings increasing this much, theirs actually didn't drop!"

Director Wang of 'Magic Cute Babies' muttered. Initially, he thought that with the viewership ratings on their side increasing, the gap with the 'Zhou Zhou Show' would be widened.

Who knew that after two episodes, not only was it not widened, but the gap had instead narrowed by quite a bit.

The revamp of 'Magic Cute Babies' was quite successful. Coupled with the recent strenuous promotion, the viewership ratings had reached a brand new height, but by now, its potential was basically gone.

Last week's margin of increase was directly cut in half. If there were no accidents, starting from this episode, it would definitely just hover around 0.9%.

If it were in the past, they would definitely be extremely satisfied with these viewership ratings.

In the Thursday late-night slot, they were the only ones. Even the viewership ratings of Rainbow Satellite TV's 'Late Night Starlight Show' had been snatched away quite a bit, leaving them curled up in a corner shivering.

The key was that there was also the 'Zhou Zhou Show' that suddenly charged out, making their mood not so beautiful.

Director Wang had definitely researched this program.

When he saw that the other party's viewership ratings weren't affected by 'Magic Cute Babies', he investigated carefully, only to discover that this program's audience positioning was different from 'Magic Cute Babies'. The vast majority were new viewers who didn't previously watch TV during this time slot.

If it were the 'Late Night Starlight Show', with the two programs clashing together, their hard work to improve their own viewership ratings would naturally widen the gap between both sides. But the 'Zhou Zhou Show' wasn't affected, and this was what was most uncomfortable.

Originally, reaching this episode, since their promotional effects weren't that significant anymore, they could have gradually reduced it. But seeing this posture, Director Wang gritted his teeth and decided to continue promoting.

Keeping the number one position was one thing; he also wanted to see if the program could reach 1%.

For Thursday late-night slot programs, there had never been a program to reach 1%. If they could do it, that would also be an honor!

The two programs were secretly competing. When 'Magic Cute Babies' increased its promotion, Director Wu Tao also received the news.

Neither rushed nor slow, he followed the plan and first posted quite a few videos on Weibo, as well as the preview for the next episode.

Only when he saw the netizens' comments regarding the program increasing, and the arguments becoming more and more heated, did he finally start setting to work on the promotional matters.

Chen Ran didn't really care much about this. He was currently putting all his energy into the scripts. He just provided a suggestion for the promotion; even if he wanted to manage it, he couldn't.

For the program, he wasn't blindly pursuing viewership ratings either. The arguments selected all had to be thought-provoking and make people reflect. When watching, they might laugh, but after laughing, they would go and ponder.

Wanting to possess comedic points, hot topics, and depth all at the same time—this placed far too high of a demand on the scripts.

Moreover, the more famous a program became, the more cautious one had to be; absolutely no problems could be allowed to occur.

Whether it was on Earth or in this world, there were simply too many examples of originally red-hot programs suddenly imploding with problems and never recovering after that.

The promotion for the 'Zhou Zhou Show' on Weibo began, and Chen Ran also received the news of Zhang Fanzhi's new song officially going online.

Zhang Fanzhi's current fame couldn't be spoken of in the same breath as before. Added to that was the importance placed on her by Starry Sky. Just when the new song was in its pre-heating stage, it could already be seen on many news channels.

And on the day it went online, the homepage of Huaxia Music even had a relatively conspicuous promotional page. On it was half of Zhang Fanzhi's exquisite face, as well as the two words, 'Courage'.

After clicking in, it was the release page for Zhang Fanzhi's new song. Because it wasn't time yet, it wasn't open for purchase temporarily, but the comments below the page had already built up to several thousand floors.

Seeing this scene, Chen Ran couldn't help but rub his face: "Her popularity is getting higher and higher!"

The results of the previous song weren't as eye-catching as 'Initial Dream', but it also had some effect, allowing Zhang Fanzhi to maintain her exposure, so her popularity now hasn't decreased but instead increased.

Many people had heard the song in advance. The variety shows Zhang Fanzhi went on weren't just one or two, and their broadcast times weren't consistent; some had already broadcast two days in advance.

However, the new song hadn't gone online yet, so fans could only listen to the snippets on the programs, which instead made them look forward to the release time even more.

Waiting until the top of the hour, the new song purchase unlocked.

Chen Ran watched right before his eyes as the song sales jumped from zero suddenly to several thousand, and then instantly broke ten thousand, with the number of comments also increasing crazily.

"First!"

"Finally waited for it."

"God knows how long I've waited. I kept refreshing the page, my data is almost gone."

"Yesterday I only heard the chorus on the program, and I fell in love with it right then. The waiting was so bitter."

"During high school, the school cracked down on puppy love. I was walking with her at the time, and when we were caught by the homeroom teacher, I didn't admit it. She lowered her head in disappointment, not saying a word even while being reprimanded by the homeroom teacher. From then on, we gradually drifted apart. 'As long as I have the affirmation of one look from you, my love has meaning'—if I had enough courage back then, what kind of ending would it be now? Pity there are no 'ifs'; some people, once missed, are missed for a lifetime."

"Not taking photos with me, your Moments never have any news about me. To classmates you say we are friends, to friends you say we are classmates. If you don't have the courage to admit it, what else can I use to love you."

"There is no gossip or rumors, from beginning to end it's only you and me. You're unwilling to take this step, saying you're afraid of me getting hurt, but do you know, because of your cowering, my heart has long been covered in scars."

"Did Story Time start this early today? Pulling up a chair and eating melons, please everyone start sharing the stories you just made up!"

"I! WILL! ALWAYS! LIKE! LIU! YI! YI!"

"Liu Yiyi went to take a shower, I will pass it on to her. /Doge /Doge"

Chen Ran scrolled through the comments and was also amused by these fans' comments.

He didn't have much time; checking again after an hour, the comments were already approaching twenty thousand, and the sales had even broken through the fifty thousand mark.

Compared to the pitiful beginning of 'Initial Dream' back then, 'Courage' right now was truly very dreamy.

As long as the New Song Chart refreshed again, it would definitely jump right up.

Zhang Fanzhi's fame and singing voice, combined with a song of very good quality, and further pushed strongly by Starry Sky—the energy that erupted was very terrifying.

He still remembered when Lin Hanyun's new song was released, it was at Zhang Fanzhi's current specifications, but that song's data completely couldn't compare with 'Courage'.

The peak period for releasing new songs at the beginning of the year had already passed. Right now, there weren't many strong songs on the New Song Chart.

According to the currently soaring data, 'Courage' really had a possibility of making a run for the top of the New Song Chart!

Chen Ran pulled out his phone and sent a message over: "The new song's results are very good, congratulations!"

After waiting for a while, Zhang Fanzhi sent a /Smile over.